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SHGs show the way to economic empowerment at JSS Urban Haath

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Mysuru: The Nagara Samrudhi Mela being held at JSS Urban Haath is not just a potpourri of art and culture but a show of grit and determination of women self-help groups (SHGs), who rise above all odds. 

 
Take the case of Sri Parvathi Parameshwara SHG from Ilkal in Bagalkot district. The group which has more than 20 women groups working for it is engaged in weaving Ilkal sarees. This gives them a sense of economic empowerment.
 
Shankaramma who participated in Mela along with handloom weaving setup, told Mysoorunews.com that ilkal sarees are a must in every saree lover’s wardrobe. Although, their designs may look simpler, it would take more than 48 hours to weave a saree. Inspite of ever-changing fashion trends, these sarees still enjoy a good chunk of market space. The price of sarees begin from Rs1050 to Rs 1800, she says.
 
Hubballi based Sanjeevini SHG’s Sunitha Dhane says Ilkal saree’s are very comfortable in all seasons. It needs no iron thus making it easy for for the wearer. Their stall has more than  30 designs and patterns in their stall.
 
People in North Karnataka swear by their traditional yet protein-rich foods like jowar roti and Sajje roti and other delicacies. 
 
Sri Vaishanavi Mahila Nirantara SHG representative Lakshmi Naganur and Radha Naganur explaining the importance of home-made foods, said north Karnataka delicacies are now in demand everywhere and they are able to meet the demand. These rotis have brought in prosperity in their lives, beam Lakshmi and Radha. 
 
In fact, saree weaving is still continued in Bengaluru Rural district. Doddaballapura-based Siri SHG is also marketing good quality of cotton and silk saree. The group is encouraged by civic authorities thus helping them sustain their business.
 
Siri SHG representative Saraswathi happily shared Cotton sarees, full and other variety of sarees. 
 
Hubballi- based Gowramma and her SHG is giving employment to women through bag making. The group manufacturers purses, vanity bags and travel kits with handmade kasuthi works. “This has improved our livelihood and has given us a sense of empowerment,” said Gowramma.  
 
National Urban Livelihood Mission (NULM) project Belagavi division Nodal officer Abdhul Razak told that around ten Self Help  Groups are active and they are now empowering through entrepreneurial skills.
 
National Urban Livelihood Mission (NULM) and JSS Mysore Urban Haath have jointly organized the exhibition and sale. This is the first time that SHGs are participating in the expo.
 
– Team Mysoorunews
 
 
 
 
 
 
 
 
 
 
 
 

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