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International conference on ‘Marketing in the Era of AI – Reshaping Global Marketing’

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Mysuru: The SDM Institute for Management Development (SDMIMD) will be organising an international conference on “Marketing in the AI Era: Reshaping Global Marketing,” on January 17.

The event will provide a global platform to explore the transformative role of Artificial Intelligence (AI) in revolutionizing marketing strategies and practices.

The one-day conference will bring together a distinguished lineup of industry leaders, renowned academics, researchers, and practitioners. Participants will delve into topics such as AI-driven consumer insights, digital transformation in marketing, ethical considerations, and sustainable marketing strategies.

The inaugural session will be graced by Rajeev Krishan, who has been spearheading US operations in companies like Target Corporation for more than 20 years and then served as CEO & MD of SPAR/Max Hypermarket, India. The conference will have leaders share their insights on marketing in the AI Era during a panel discussion.

This conference is designed to foster dialogue, exchange ideas, and uncover actionable insights into harnessing AI for effective marketing strategies. The sessions will benefit marketing professionals, researchers, and students by addressing the challenges and opportunities presented by AI in today’s competitive market landscape and help participants uncover the practical aspects of marketing in today’s era as well as understand cutting-edge AI technologies in marketing.

The valedictory session will have Jyothika Nayak, Senior Strategist handling global business from SAP India, as the guest. 

For registration and additional details, visit www.sdmimd.ac.in/conference2025.

– Team Mysoorunews 

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